Hospitality Technology Feature: 6 Lesser Known Uses of Beacons in Restaurants


According to a recent mBlox survey, 80% of consumers prefer receiving personalized, context-aware branded content through their mobile app. Therefore, it is highly likely that, merging your mobile marketing efforts with iBeacon technology could result in higher click-through, quicker conversion, more sales and greater loyalty. For years, just like retailers, the restaurant industry too relied on customer check-ins […]

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